Melissa Penfold is Australia’s foremost authority on style and design, with an unparalleled reputation as one of the country’s most respected and trusted journalists whose mass-reaching digital platforms now have an audience of more than 1.8 million.

The Australian media crowned her ‘Queen of Style’; for her legendary access to top designers, retailers and brands that would otherwise be inaccessible, making her one of the most experienced, prestigious names on the Australian lifestyle scene.

Melissa has created an unrivaled connection with people around the country, changing the way Australia shops and decorates. As a longtime weekly columnist for the Sydney Morning Herald, she set the agenda, inspiring and uplifting millions of readers a week, with her practical advice to make life easy and beautiful, for almost two decades.

At 20 – with a degree in Communications – she commenced her career with a job at House & Garden. At 25, she became Design Editor at Belle magazine. In 1996, Fairfax headhunted her to help set up the Domain section, (they admired her unerring rightness for things). Her hugely popular ‘Source’ and ‘Bargain Hunter’ weekly Herald columns set new visual standards at the newspaper. It’s her timeless taste, simple aesthetic – and the subtle nuances she shares – that readers love.

She’s worked with the world’s biggest brands internationally and locally, (B & B Italia, Poltrona Frau, Kartell, Cappellini); interviewed almost every living design great, and her work has appeared in every major Australian publication including Vogue Living, Belle, House & Garden, Marie Claire, Country Life, Harper’s Bazaar, Gourmet Traveller, Cosmopolitan, The Sydney Morning Herald, Sunday Life, The Australian, The Sun Herald, Australian Financial Review, and more.

Melissa has two best-selling books on the subject of Australian Style and Melissa Penfold’s Little Black Book: Sydney’s Shopping Secrets (Penguin/Lantern) which are the golden standard of reference books for architects, designers, stylists and magazine editor’s around the country.

Melissa regularly partners with leading brands that resonate with her style, from Wedgwood to Waterford, Williams-Sonoma, Jo Malone, Pottery Barn, Ikea, Aerin, Maison et Objet, Pommery, and Baker Furniture. As well as Australian quality names like Fanuli Furniture, Shapiro, Orient House, Parterre, Cadrys, Dash & Albert, Rawson Homes, Australian Antique & Art Dealers Association, Boconcept, Living By Design, LM Home, and many more.

Melissa’s accomplishments as a best selling author, columnist, supreme arbiter of style, and digital media specialist have established her as one of the most well-respected influencers in Australia today.

Married with two children, Melissa divides her time between her homes in Sydney’s eastern suburbs and the Southern Highlands of NSW.


“Melissa has the ear of retailers and designers across the country. She will get to the heart of a trend and tell you how to put together a luxe room for less.”

Australian House and Garden

“Melissa Penfold has revolutionised shopping in Sydney.”

Belle magazine


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